Server-Side Tracking vs. Pixel Tracking - Which is Better? A variety of ecommerce organizations are turning to server-side tracking as a means to improve their information collection procedures. While it requires a lot more technical knowledge than regular GTM and may present additional expenses, i

Server-Side Monitoring vs. Pixel Tracking - Which is Better? A number of ecommerce organizations are turning to server-side tracking as a way to enhance their data collection procedures. While it needs extra technical knowledge than normal GTM and may introduce additional costs, it can cause higher